Cookie Policy
1. About this policy
This Cookie Policy explains how YOM Beauty Ltd ("YOM", "we", "us") uses cookies and similar technologies on yombeauty.com, and how you can control them. It sits alongside our Privacy Policy, which explains how we handle personal information more generally.
YOM Beauty Ltd is registered in England and Wales (company number 15912786), at 94-96 Seymour Place, London W1H 1NB, United Kingdom.
2. What cookies are
Cookies are small text files a website saves on your device when you visit. They let the site remember things, like what's in your basket or which language you picked.
We also use similar technologies that work in a comparable way, including pixels, tags, scripts and your browser's local storage. In this policy, "cookies" covers all of these.
- First-party cookies are set by yombeauty.com.
- Third-party cookies are set by other companies whose tools we use, such as analytics or advertising providers.
- Session cookies are deleted when you close your browser. Persistent cookies stay until they expire or you delete them.
3. The cookies we use
We group cookies into four categories. These match the options in our cookie banner. Apart from strictly necessary cookies, you choose which ones we use.
|
Category |
What it does |
Your choice |
|---|---|---|
|
Strictly necessary |
Keeps the site working and secure: your basket, checkout, currency and region, fraud prevention, and remembering your cookie choices. |
Always on. The site can't work without these. |
|
Functional |
Remembers your preferences, like a closed sign-up pop-up or recently viewed products, so you don't have to set them again. |
Optional |
|
Analytics and performance |
Shows us how people use the site (pages visited, time on page, where people get stuck) so we can improve it. Includes session recordings and heatmaps. |
Optional |
|
Marketing and retargeting |
Measures our ads and shows you relevant YOM ads on other sites and social platforms. Also links site activity to our emails and texts. |
Optional |
In the UK and EU, optional cookies stay off until you accept them. Elsewhere, including the US, they may be on by default and you can turn them off at any time (see section 5).
4. Who sets cookies on our site
These are the providers whose cookies or similar technologies may be used on yombeauty.com. Each one handles data under its own privacy policy.
|
Provider |
What we use it for |
Category |
|---|---|---|
|
Shopify (including Shop Pay) |
Runs our store, basket, checkout and accounts |
Strictly necessary; Analytics |
|
Consentmo |
Shows our cookie banner and stores your choices |
Strictly necessary |
|
PayPal, Apple Pay, Google Pay |
Payment and fraud checks at checkout |
Strictly necessary |
|
Loox |
Shows customer reviews and photos |
Functional |
|
Google Analytics |
Website usage statistics |
Analytics and performance |
|
Lucky Orange |
Heatmaps and session recordings that show how visitors move around the site |
Analytics and performance |
|
Klaviyo |
Sign-up forms, email and SMS, and tracking which products you view so we can send relevant messages |
Marketing and retargeting |
|
Meta (Facebook and Instagram) |
Measuring ads and showing YOM ads on Meta platforms |
Marketing and retargeting |
|
TikTok |
Measuring ads and showing YOM ads on TikTok |
Marketing and retargeting |
|
Google Ads |
Measuring ads and showing YOM ads on Google and YouTube |
Marketing and retargeting |
We use Google Consent Mode, so Google's tools are told whether you've accepted analytics and advertising cookies and adjust what they collect to match.
5. Your choices
You can change your mind at any time. Click Cookie Settings at the bottom of any page to see what's on and switch categories on or off. Your choice is saved for this browser and device, so you'll need to set it again on other devices.
UK and EU visitors. Only strictly necessary cookies run until you make a choice in our banner. Rejecting optional cookies is as easy as accepting them, and saying no won't stop you shopping with us.
US visitors. Optional cookies may be on when you arrive. To opt out of the "sale" or "sharing" of your personal information for targeted advertising, use the Do Not Sell or Share My Personal Information link in our footer or Cookie Settings. We also treat a Global Privacy Control (GPC) signal from your browser as a valid opt-out.
Everyone. You can also block or delete cookies in your browser settings. If you block strictly necessary cookies, parts of the site like your basket and checkout won't work. To opt out of interest-based ads from many companies at once, visit youronlinechoices.com (UK and EU) or optout.aboutads.info (US).
6. Full cookie list
The list below shows each cookie by name, provider, purpose and how long it lasts. It's generated from a regular scan of our site, so it stays up to date when we add or remove tools.
[Insert Consentmo cookie declaration here]
7. Changes to this policy
We'll update this policy when the tools we use change. The date at the top shows when it was last updated.
8. Contact us
Questions about cookies or your privacy? Email hello@yombeauty.com or our privacy officer, Euverify Ltd, at gdpr@euverify.com. You can also write to us at 94-96 Seymour Place, London W1H 1NB, United Kingdom.
